Coffee Board of Kenya Monthly Bulletins July 1938

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Date
1938
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The pleasing appearance of your counter or Window is half the battle with public favour. Bright up-to-date machinery gives confidence in your judgment, lightens work, and leaves more time for the exercise of the art of salesmanship. The "personal touch" is the soul of this selling art, and a coffee trade is one of the finest mediums for its expression.
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Bulletin, IV (43), p. 109
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